San Diego Car Wash Is Using NFTs to Drive Up Demand

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    Soapy Joe’s, a car wash company, started its own NFT campaign at the beginning of July.

    Members of the San Diego car wash chain can collect a different Ethereum-based NFT from each of its 17 locations as part of the promotion, which is set up like a scavenger hunt. The more NFTs a customer gets, the more rewards they can get. These rewards range from physical key chains and hats to tickets to an amusement park and a free membership to the car wash for a year.

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