Nike Sues StockX for Unauthorized NFT Sneakers.

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    On February 3, the sportswear behemoth NIKE sued StockX, a sneaker resale site, for supplying NFTs attached to photos and actual representations of its sneakers. Nike asserted in its 50-page complaint that “those unapproved products are likely to confuse consumers, create a false relationship between those products and Nike, and dilute Nike’s famous trademarks.” Nike’s lawyers claim that StockX has sold 558 separate Nike-branded Vault NFTs to date, none of which have been authorized.

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