
Adidas is still a big part of the FIFA World Cup, but this time they’re adding a NFTÂ twist. In a recent ad, the sports brand put Lionel Messi, Karim Benzema, and a Bored Ape Yacht Club (BAYC) figure called Indigo Herz.
Adidas is still a big part of the FIFA World Cup, but this time they’re adding a NFTÂ twist. In a recent ad, the sports brand put Lionel Messi, Karim Benzema, and a Bored Ape Yacht Club (BAYC) figure called Indigo Herz.