
Tiffany & Co.’s April Fool’s Day joke in 2022 is the launch of TiffCoin, a fake cryptocurrency with its own stylized logo.
Tiffany & Co. confirmed to Highsnobiety on April 2 that TiffCoin would be launched, but not as a cryptocurrency.
TiffCoin will be resurrected as a limited-edition collectible on Tiffany & Co.’s website on April 2, when 499 individually numbered and engraved TiffCoins will go on sale for $9,999 each at 11:11 a.m. EST.